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China Aquatic Products Processing and Marketing Alliance


China Aquatic Products Processing and Marketing Alliance(CAPPMA)was founded in 1994 as a national non-profit organization directed under the Ministry of Agriculture. CAPPMA consists of seafood producers, processors, distributors, suppliers, and institutions for fisheries researchment and education, as well as relevant social entities that provide various services for seafood processing and marketing......

E-commerce to drive value-added product consumption in China

The trend in China is increasingly towards value-added, processed seafood products, Cui He of the China Aquatic Products Processing and Marketing Alliance (CAPPMA) told his panel at the SeaWeb summit.
The current market share for processed seafood goods is 35%, but this is expected to continue increasing in the coming years, driven in part by e-commerce.
The chief driver behind this move is convenience, he said, with younger generations looking for a quicker solution than cleaning and cooking a whole fish. In this way, the market share, and variety of, value-added and ready-processed seafood is expected to increase, particularly via online shops.......

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policy research
Consultative Services, Project Surveys and Policy Advices

Standards Formulation
Working out industrial standards for aquatic products

Industrial Self-discipline
Giving warning for crisis and leading
sustainable development

Credit Evaluation
Carrying out enterprises credit assessment

Brand Strategy
Promoting brand building up and

International Communication
Establishing partnership with international organizations

Information Collecting
Collecting and releasing industrial information home and abroad

Exhibition and Exchange
Organizing enterprises to attend the professional exhibitions

Export Seafood Auditing
Auditing the certification for wild-caught seafood export


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